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Chapter 44
The top comment: "Without comparison, there's no harm. Thanks to Yao Bianliang for making me realize how unreliable Yao Xinxin's drama is."
The second top comment: "When I saw marketing articles, I thought Yao Xinxin had reformed. But surprisingly, just sweating a little can be called professional dedication."
There were many more comments below, all uniformly mocking.
"Yao Xinxin, take a break, stop struggling."
"I absolutely won't watch her mindless sweet romance drama. Boycotting Yao Xinxin starts with me smile"
W̃ еḃn оv еl Ẽ n̊ǔ ḿ а
"Everyone go watch Yao Bianliang's drama! That's true professionalism and great acting."
Yao Xinxin read these negative comments, her face turning pale. She felt disoriented and somewhat incredulous.
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"How did this happen?!"
She had originally thought that with her hard work and excellent team, the comment trends would surely improve.
But now it seemed the situation hadn't improved—it had become even worse.
After reviewing netizen comments and seeing the comparison images posted by influential accounts, Yao Xinxin finally understood the cause and effect of the situation.
Wеb̃ n̆o v̆ е l Ènǔm̂ а̀
"Damn it..." Yao Xinxin's heart was bleeding. She was truly panicking now.
The PR team was trying to suppress the trend, but this wasn't a solution. If things continued like this, she would never recover her reputation.
What should she do?
Did she really... have no chance left?
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"Xinxin, what are you looking at?" At that moment, a gentle female voice suddenly sounded from behind.
Yao Xinxin turned around to see a beautiful woman with a slender waist walking over in high heels. She casually flipped her long hair and sat down beside Yao Xinxin.
Е̂n ū m а̂
"Sister Wen, you're here," Yao Xinxin barely suppressed her emotions, though her fingertips were still trembling. "It's nothing, just looking at some viewer comments."
Sister Wen's full name was Wen Xuan, the top female star of Ansheng Entertainment and the person Lu Yanchen had sent to act alongside Yao Xinxin.
She had debuted at twenty, rising to first-tier status through a period ensemble drama, and subsequently receiving excellent resources.
Although in recent years, several of her dramas had been criticized, as a veteran who had been famous for many years, Wen Xuan still possessed significant recognition and a decent reputation.
"You're still bothered by these trivial matters?" Wen Xuan looked at Yao Xinxin, smiling and shaking her head. "Don't worry too much. These aren't what you should be focusing on."
Yao Xinxin pressed her lips together, somewhat confused: "Sister Wen, what do you mean?"
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Wen Xuan had navigated the entertainment industry for many years and naturally had a deeper understanding of its rules.
She looked at Yao Xinxin and sighed slightly.
This child was still too young.
Encountering a small setback, and she couldn't handle it.
"Why don't you check how popular your livestream is compared to Yao Bianliang's?" she said.
Yao Xinxin paused, then opened her phone to check the data.
Ëňum а.i d
The check revealed a shocking fact—
Her livestream viewer count was more than seven times that of Yao Bianliang's!
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"The number is so much higher?" Yao Xinxin was dumbfounded.
"Is that surprising?" Wen Xuan's lips curved upward slightly.
Though she hadn't checked the specific data, anyone could guess this situation.
Most netizens surf the internet, joining in the clamor, cursing Yao Xinxin's drama while praising Yao Bianliang's. But would they actually go support Yao Bianliang?
Ẽ n ů ṁ ӓ
Most likely not!
Even if a few people were persuaded to watch, after experiencing that depressing and dull atmosphere, they would exit within minutes.
The positive comments were genuinely numerous, but the viewership was genuinely low.
"Fame is just superficial. What truly matters are traffic and market," Wen Xuan smiled calmly. "These days, which popular drama isn't criticized or cursed by viewers? As long as we have sufficient viewership, we stand undefeated."
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Yao Xinxin was slightly stunned, feeling she had vaguely grasped something yet still not fully understanding.
Wen Xuan: "In fact, the viewers who criticize and those who watch are not the same group. Let them curse all they want—it doesn't affect our ability to profit from the vast market."
Е̃ ńũ_m.а̇ . і.d̄_
Wen Xuan was stating facts. Different audiences meant different markets.
In recent years, mass-produced dramas have emerged in endless succession. If these dramas had no market or couldn't generate profits, why would directors, actors, and investors rush to produce them?
Actually, Yao Xinxin also knew that Yao Bianliang's drama was too dry, without any satisfying or humorous elements, making its market pitifully small.
She just hadn't realized that her viewer count would completely dominate Yao Bianliang's by such a crushing margin!
And this was just the livestream, with comments and interactions providing some entertainment value.
When the finished works were officially released, Yao Bianliang's depressing and dull drama with absolutely no commercial value would only widen the viewership gap between them.
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Wen Xuan's lips curved upward: "You see, those people clamor about boycotting your drama and supporting Yao Bianliang. But now, Yao Bianliang has filmed a realistic-themed production, while you've filmed a purely commercial piece. What's the result?"
"You still have many viewers, while Yao Bianliang still has few."
"This is reality."
Speaking of this, Wen Xuan seemed to recall her own past, clicking her tongue a couple of times, her eyes carrying a hint of mockery.
Among stars of their generation who became famous, who didn't have a few representative works, who hadn't played classic roles that left a deep impression on audiences?
She herself had once been praised for having "spirit" and "great acting skills."
Е̃ n̆ ŭ m̀а̄ .i ď
But now, wasn't she just another product on the entertainment industry's assembly line?
Yet that Yao Bianliang, like a fearless newborn calf, thought she was special, believing she could succeed even with a commercially worthless drama.
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What a joke.
What use were good reviews? Could they be eaten like food?
"Sister Wen means that despite our drama having quite a few negative reviews, it doesn't affect our ability to completely outperform Yao Bianliang in viewership?" Yao Xinxin relaxed slightly.
This was the only good news she had received in a while.
Е ñ um̊ã .і̂d̄
"But..." Yao Xinxin bit her lip. "Sister Wen, I must improve my public image through this drama. This is my last chance. If things continue like this, I fear I may never recover my reputation."
Wen Xuan wasn't concerned: "With traffic, why worry about not making it?"
She paused, then continued: "Our script will definitely be successful in the market. Once this drama officially airs, there will surely be drama fans who will become your fans. Then online comments won't be so one-sided."
Yao Xinxin pressed her lips together but didn't speak.
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Perhaps for Wen Xuan, a flopped drama wouldn't cause too much impact. But her situation was different.
She was truly afraid.
Wе̇ b́n̊ о̂ vе̃l̄ Ë n u m̆а́
The overwhelming criticism online, everyone mocking—if she continued down this path, would there really be a chance for redemption?
The prospects seemed dim.
No, she had to think of a solution.
Yao Xinxin felt tightness in her chest. Before she could ponder further, a new message suddenly popped up on her phone.
Those three clear characters were extremely eye-catching—Yao Bianliang.
[Yao Bianliang: Sister, are you there?]
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Yao Xinxin: "......"
Was Yao Bianliang here to mock her again?!
Yao Xinxin, already feeling somewhat desperate, now looked even more displeased and wanted to immediately block Yao Bianliang.
However, when she clearly read Yao Bianliang's message, her hand paused.
[Yao Bianliang: Yao Xinxin, is your PR team just collecting paychecks?]
[Yao Bianliang: There are so many ways to guide public opinion. Now you're being ridiculed into a sieve, and you're still not taking action quickly?]
Е n ǔ ṁ а̊ . і̌ d̀
❀⋆｡°✿☆❀✿°｡⋆❀
Actually, it wasn't just Yao Xinxin who was scared—Yao Bianliang was also somewhat afraid.
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Given the current situation, everyone was praising her!
Although good reviews were expected, and many dramas receive acclaim but low viewership, seeing so many positive comments made Yao Bianliang inevitably nervous.
If the popularity was too high, and some viewers actually watched her drama to support her, wouldn't the viewership break the limit set by the system?
Then all her efforts would be wasted, which would be terrible.
Е n u m̊ ӑ
"Just suppressing the trend definitely won't work..." Yao Bianliang felt anxious. "We need to think of other methods."
Yao Bianliang couldn't believe Yao Xinxin's team was so incompetent that they couldn't come up with a better PR plan.
But for some reason, apart from suppressing the trend, Yao Xinxin's side hadn't taken any other action.
Could it be that due to the original author's settings, the characters in this book all had low intelligence?
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Yao Bianliang wasn't sure.
She just felt troubled now: "We must guide public opinion."
W̊е̂ b̄ n о̆ v е̊ l Е̇ n umă
After all, her goal was only about viewership, so other aspects didn't need consideration.
As the saying goes, it's better to dredge than to block.
Since the public thought her drama was well-produced while Yao Xinxin's lacked depth, she would follow the public's line of thinking!
Her drama was indeed well-produced, but 90% of its content was too depressing and too realistic.
People could appreciate it purely as a work of art, but if they wanted to watch something during holidays to relax, there was absolutely no need to choose it.
In fact, after watching this drama, one would feel depressed and uncomfortable for a long time, unable to shake off the feeling.
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—If these views were publicized, wouldn't they quickly deter a large batch of eager viewers?
Yao Bianliang cautiously asked: "System, this doesn't count as breaking the rules, right?"
The system paused for two seconds: "It doesn't."
Indeed, 90% of the drama's content was very depressing, with only the last one or two units filled with hope for the future.
These statements couldn't be considered deceiving the audience because they were facts.
Plan successful!
Ё n̂ umа̇ . ìd
Yao Bianliang let out a long sigh of relief, finally relaxing.
She needed to implement this plan immediately.
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Time waits for no one. She had to make the general public understand the true nature of this drama and realize how unsuitable it was for holiday viewing before the drama officially aired!
Opening the chat box, Yao Bianliang was about to send a message to Assistant Chen, instructing him to pass the information down.
The marketing and PR personnel she had just hired would come in handy.
"Wait, no..." Yao Bianliang had already typed half the message when her fingers suddenly stopped.
W е bñо.v ĕl̇ Е ṅum̆ă
She suddenly realized a severe fact—
She hadn't left herself an adequate promotional budget!
According to her original plan, more promotion meant more viewership, and she would have been a fool to spend money causing herself trouble.
However, plans can't keep up with changes.
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Now that a crisis had emerged, she needed to deploy new viewpoints on a large scale to guide public opinion.
At this point, a large amount of funding was necessary.
Ŵе bñоv̇ e l̄ Ё n ũ ṁ а̃
Yao Bianliang: "......"
She never imagined the problem would be about money.
However, thinking carefully, even if she had reserved a budget, this amount would probably be a drop in the bucket, unlikely to attract much attention.
So, should she use the official Yao Bianliang account to post a Weibo message discouraging people from watching?
This idea had barely emerged before Yao Bianliang rejected it.
These days, one should never underestimate the public's contrarian psychology. Comments from ordinary people and statements from actors themselves are completely different matters.
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If viewers saw comments saying the drama was too depressing, they might not watch it.
But if the actor herself said: "This drama is too depressing, don't watch it. Did you all hear me? Don't watch it!"
Yao Bianliang would guarantee that within a day, a bunch of rebellious people would contribute to the viewership.
The risk was too great; she couldn't gamble on it.
"Host, perhaps we should try a different approach." The system felt this strategy was no longer viable.
Yao Bianliang rubbed her chin, pondered for a moment, and finally said slowly: "No, who says this won't work?"
W̊еb̃nоv̄ е l̃. Е̌n̈ uṁ а
She indeed didn't have the funds, but there was someone who had plenty of money to spend.
With a smile curving her lips, Yao Bianliang's fingers lightly tapped the screen, opening the chat window with Yao Xinxin.
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She sent out that familiar opening line: "Sister, are you there?"
